Inbox Impact

Some say email is dead, but I couldn’t disagree more. Few things on the internet delight me more than a thoughtful, beautifully designed email. The humble email is still one of the most powerful tools in a business marketer’s arsenal — and when done right, it delivers serious results.

This email series was crafted to up-sell and cross-sell to Owl Labs’ existing customers, showcasing the expanding product suite and the benefits of pairing the hardware together. The goal? To highlight how seamlessly the tech works together while driving interest and sales.

The results speak for themselves: my designs achieved more than double the industry-average click-through rate.

• Deliverables

  Email designs for desktop and mobile

• Performance

  2x+ the industry-average CTR

• Role

  Senior Design Manager, Owl Labs

There’s more where this came from.

→ More conversion optimization

→ View all work